Gray Paint Finds a New Market in the AI Boom

AI data-center construction is boosting demand for gray coatings that protect steel and concrete against fire, corrosion and static electricity.

Oct 22, 2026 - 18:58
Oct 22, 2026 - 20:14
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Gray Paint Finds a New Market in the AI Boom
2008-05-24 Pittsburgh 027 PPG Building: PPG Place, PPG’s headquarters complex in Pittsburgh; archival corporate file photo cropped to 16:9, not a data center or paint plant. Credit: Allie_Caulfield / Flickr, CC BY 2.0.

Gray Paint Finds a New Market in the AI Boom

Protective coatings become a growth market

Data-center builders are using gray coatings over concrete and steel for fire, rust and static protection. PPG says its Steelguard 951 product has become a flagship data-center coating and expects sales to triple this year from last year. The company’s overall sales grew 7% to $4.5 billion in the latest quarter, illustrating how sharply the data-center segment is outpacing the wider business.

Source: The New York Times, 22 Oct 2026.

Image: Allie_Caulfield / Flickr, CC BY 2.0. 2008-05-24 Pittsburgh 027 PPG Building: PPG Place, PPG’s headquarters complex in Pittsburgh; archival corporate file photo cropped to 16:9, not a data center or paint plant. Image usage terms.

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jajoy39 I’m Nahid Hasan Joy, a technology writer, web developer, and digital enthusiast with a strong interest in the ever-changing world of technology.